Skip to main content
SalaryTruthBLS DATA

Updated May 2026 · BLS OEWS 2025

Marketing Manager Salary in Minneapolis, MN

Management · SOC 11-2021 · COL Index 106.2

Marketing Managers in Minneapolis, MN earn a median salary of $173,040 as of 2025, with a 10th-to-90th percentile range of $103,510 to $281,830. The mean is $181,200 across approximately 6,480 workers. Adjusted for Minneapolis, MN's cost-of-living index of 106.2, the median equates to $162,938 of purchasing power in an average-cost U.S. metro.

Marketing Manager in Minneapolis, MN pays modestly above the national median: $173,040 versus $150,623 nationally, roughly 15% above.

Cost-of-living in Minneapolis, MN sits near the national baseline (index 106.2), so the unadjusted $173,040 median is reasonably comparable to wages in other near-baseline cities. Wage distribution at the 25th, 50th, 75th, and 90th percentiles: $131,322, $173,040, $227,435, $281,830. 6,480 Marketing Manager workers are documented in Minneapolis, MN per the BLS OEWS survey. The percentile spread is the most useful framing — entry-level pay clusters near p25, mid-career near p50, senior-level near p75-p90.

$173,040
Median Salary
$181,200
Mean Salary
$162,938
COL-Adjusted
6,480
Employment

Salary Distribution

Percentile Breakdown

PercentileSalaryCOL-Adjusted
10th Percentile (Entry Level)$103,510$97,467
25th Percentile$131,322$123,655
50th Percentile (Median)$173,040$162,938
75th Percentile$227,435$214,157
90th Percentile (Top Earners)$281,830$265,377

What These Numbers Tell You

The spread between the 10th and 90th percentile for Marketing Managers in Minneapolis, MN is unusually wide — top earners take home roughly 2.7× what the bottom decile earns. That signals a long career ladder: substantial pay gains accrue with seniority, specialization, and movement to larger employers. Workers entering this role should expect to start near the 25th percentile and target the median by year three to five.

Minneapolis, MN's cost-of-living index of 106.2 sits close to the U.S. average — $173,040 here has roughly the same purchasing power as the same salary in the typical U.S. metro. That makes this market a clean baseline for comparing offers across cities.

Minneapolis, MN ranks #10 of 69 BLS-tracked metros for Marketing Manager pay — in the top quartile nationally (top 14%). Markets in this band tend to be major regional employer hubs even when they are not the absolute highest-cost cities.

How to Use This in Negotiation

The classic negotiation move is to anchor your ask on the 75th percentile of the BLS band — $227,435 for Marketing Managers in Minneapolis, MN — when you have meaningful experience, then bring evidence (years on the job, scope of past work, relevant certifications, comparable offers) to justify why you sit at that point in the distribution. Anchoring on the median when you have 5+ years of experience leaves money on the table; anchoring on the 90th percentile ($281,830) without strong evidence undercuts credibility.

For new entrants, the 25th-to-50th percentile band ($131,322$173,040) is the realistic target. For mid-career workers, the median-to-75th band ($173,040$227,435) is the right anchor. Senior specialists and managers should be benchmarking against the 75th-to-90th band ($227,435$281,830).

For specific scripts and a full negotiation framework, see the data-driven salary negotiation guide. To benchmark your current pay, the salary percentile calculator places any number into the BLS distribution for this role and metro.

How This Salary Is Calculated

Wage figures come from the U.S. Bureau of Labor Statistics' Occupational Employment and Wage Statistics (OEWS) program — a federal survey of about 1.2 million U.S. establishments, published once per year by Metropolitan Statistical Area (MSA) and Standard Occupational Classification (SOC) code. The Minneapolis, MN percentile bands above (10th, 25th, 50th, 75th, 90th) and the mean are pulled directly from the BLS data file for SOC code 11-2021 in this MSA. The COL-adjusted figure rebases salary to a U.S. national average COL of 100, using a composite index derived from public housing, food, and transportation data. Read the full methodology for details.

Frequently Asked Questions

What is the average Marketing Manager salary in Minneapolis, MN?

Marketing Managers in Minneapolis, MN earn a median salary of $173,040 as of 2025, based on Bureau of Labor Statistics OEWS data. The mean (employment-weighted average) is $181,200 across roughly 6,480 workers in this metro.

What is the salary range for Marketing Managers in Minneapolis, MN?

Pay ranges from $103,510 at the 10th percentile to $281,830 at the 90th percentile — a $178,320 spread. The 25th-to-75th percentile band ($131,322 to $227,435) is the typical anchor for salary negotiation.

Is $173,040 a good Marketing Manager salary in Minneapolis, MN?

$173,040 is the BLS median — half of Marketing Managers in Minneapolis, MN earn more, half earn less. Whether it is "good" depends on your experience: new entrants typically land near the 25th percentile ($131,322), mid-career workers near the median, and senior specialists near or above the 75th percentile ($227,435). Cost-of-living-adjusted to a national average baseline, the median equates to $162,938.

How does Marketing Manager pay in Minneapolis, MN compare to other metros?

Minneapolis, MN ranks #10 of 69 BLS-tracked metros for Marketing Manager median pay. It sits in the top quartile of U.S. metros for this role.

Where does this Marketing Manager salary data come from?

Every wage figure comes from the U.S. Bureau of Labor Statistics' Occupational Employment and Wage Statistics (OEWS) program at bls.gov/oes — public domain federal data covering 1.2 million U.S. employers. The same data feeds the U.S. Department of Labor's prevailing wage system used for H-1B and federal contracting wage determinations.

Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, Minneapolis, MN MSA, SOC 11-2021, 2025 release. Public domain. See bls.gov/oes. Cite as: "SalaryTruth, BLS OEWS 2025."

Last refreshed 2026-05-21 · 6,480 Marketing Managers tracked in Minneapolis, MN.