Management · 25 Cities Ranked

Highest Paying Cities for Market Research Analyst (2024)

The median Market Research Analyst salary is $139,140 in San Jose, CA, the highest-paying city for this role. After adjusting for cost of living, Charlotte, NC offers the best purchasing power at $81,562 adjusted.

$83,893

National Median

$139,140

Highest City

$60,900

Lowest City

Cities Ranked

Ranked by Median Salary

Rank	City	Median	Range (10th–90th)	COL Index	COL-Adjusted	Jobs
1	San Jose, CA	$139,140	$50,660 – $221,110	195.8	$71,062	12,240
2	San Francisco, CA	$124,840	$58,940 – $208,070	179.6	$69,510	23,560
3	Seattle, WA	$102,390	$59,520 – $172,980	149.4	$68,534	19,720
4	New York, NY	$97,360	$58,100 – $164,070	187.2	$52,009	75,190
5	Boston, MA	$95,930	$53,470 – $162,020	152.1	$63,070	30,540
6	Portland, OR	$87,950	$52,370 – $152,480	130.1	$67,602	9,700
7	Minneapolis, MN	$85,850	$49,940 – $144,250	106.2	$80,838	18,960
8	Washington, DC	$84,640	$50,780 – $160,330	152.8	$55,393	20,140
9	Denver, CO	$80,670	$51,030 – $164,120	112.8	$71,516	18,890
10	Miami, FL	$80,160	$45,910 – $134,990	123.1	$65,118	14,930
11	Los Angeles, CA	$79,620	$47,190 – $154,320	166	$47,964	37,140
12	Raleigh, NC	$79,600	$48,610 – $142,840	99.8	$79,760	6,780
13	San Diego, CA	$79,460	$45,810 – $154,430	160.2	$49,600	7,730
14	Austin, TX	$79,370	$46,820 – $144,300	103	$77,058	7,790
15	Atlanta, GA	$79,230	$39,900 – $149,680	99.2	$79,869	18,020
16	Charlotte, NC	$78,870	$43,200 – $142,180	96.7	$81,562	8,940
17	Tampa, FL	$77,290	$41,590 – $131,020	99.6	$77,600	8,740
18	Philadelphia, PA	$76,950	$43,550 – $135,670	118.4	$64,992	17,200
19	Chicago, IL	$76,380	$45,680 – $134,690	107.3	$71,184	27,750
20	Detroit, MI	$75,780	$42,410 – $130,380	95.1	$79,685	10,970
21	Salt Lake City, UT	$71,080	$37,640 – $129,200	101.4	$70,099	7,480
22	Phoenix, AZ	$69,120	$38,690 – $133,390	100.7	$68,640	14,210
23	Dallas, TX	$68,000	$42,850 – $134,740	104.1	$65,322	21,230
24	Nashville, TN	$66,750	$43,200 – $127,220	100.3	$66,550	5,290
25	Houston, TX	$60,900	$25,290 – $111,120	96.5	$63,109	13,020

Ranked by Purchasing Power (COL-Adjusted)

Cost-of-living adjusted salaries show where your Market Research Analyst paycheck goes furthest. A lower COL index means your dollars stretch further.

Rank	City	COL-Adjusted	Raw Median	COL Index
1	Charlotte, NC	$81,562	$78,870	96.7
2	Minneapolis, MN	$80,838	$85,850	106.2
3	Atlanta, GA	$79,869	$79,230	99.2
4	Raleigh, NC	$79,760	$79,600	99.8
5	Detroit, MI	$79,685	$75,780	95.1
6	Tampa, FL	$77,600	$77,290	99.6
7	Austin, TX	$77,058	$79,370	103
8	Denver, CO	$71,516	$80,670	112.8
9	Chicago, IL	$71,184	$76,380	107.3
10	San Jose, CA	$71,062	$139,140	195.8
11	Salt Lake City, UT	$70,099	$71,080	101.4
12	San Francisco, CA	$69,510	$124,840	179.6
13	Phoenix, AZ	$68,640	$69,120	100.7
14	Seattle, WA	$68,534	$102,390	149.4
15	Portland, OR	$67,602	$87,950	130.1
16	Nashville, TN	$66,550	$66,750	100.3
17	Dallas, TX	$65,322	$68,000	104.1
18	Miami, FL	$65,118	$80,160	123.1
19	Philadelphia, PA	$64,992	$76,950	118.4
20	Houston, TX	$63,109	$60,900	96.5
21	Boston, MA	$63,070	$95,930	152.1
22	Washington, DC	$55,393	$84,640	152.8
23	New York, NY	$52,009	$97,360	187.2
24	San Diego, CA	$49,600	$79,460	160.2
25	Los Angeles, CA	$47,964	$79,620	166

Frequently Asked Questions

San Jose, CA pays the highest median Market Research Analyst salary at $139,140. However, after cost-of-living adjustment, Charlotte, NC offers the most purchasing power at $81,562 adjusted.

The national median Market Research Analyst salary is $83,893 based on BLS data. Salaries range from $60,900 to $139,140 depending on city.

Not necessarily. A city with higher nominal pay may have a higher cost of living that offsets the salary difference. Compare the "COL-Adjusted" column in both tables above — cities with lower costs of living often offer better real purchasing power.